# Teia GEO IGO > Teia GEO IGO is the first global platform for Observational Governance Infrastructure — monitoring how generative AIs (ChatGPT, Gemini, Claude, Perplexity) perceive, recommend, and position brands. Created by José Enrique Vásquez Valenzuela and developed by Teia Studio (São Paulo, Brazil). ## What is Teia GEO IGO? Teia GEO IGO is a SaaS platform that audits and monitors brand presence across large language models (LLMs). Unlike traditional GEO tools that focus on optimizing content for AI visibility, IGO measures what the AI is actually saying about your brand to end users. The platform is the only operational system in Brazil — and globally — that unifies SEO + GEO + AEO + IGO monitoring with proprietary KAPIs, a peer-reviewed scientific paper, and registered intellectual property. ## Pages - [Home](/): Teia GEO IGO — Observational Governance Infrastructure overview. - [IGO](/igo): What IGO is, KAPIs (ICE, GAP, CPI, Estabilidade), origin and methodology. - [Infraestrutura de Governança Observacional](/inteligencia-generativa-observacional): Pillar page on Observational Governance Infrastructure. - [Generative Engine Optimization](/generative-engine-optimization): GEO pillar page — optimization for generative engines. - [Auditoria de IA Generativa](/auditoria-ia-generativa): Multi-LLM auditing methodology and deliverables. - [Consultoria](/consultoria): Executive consulting for boards, regulators and institutional investors. - [Edital 2026](/edital-2026): Strategic Edital — institutional pioneering milestone of IGO in Brazil. - [Web Summit Rio 2026](/web-summit-rio-2026): Startup ALPHA participation and program context. - [Biblioteca](/biblioteca): Strategic library — documents, papers and references. - [Insights](/insights): Strategic insights on GEO, AEO and IGO. ## Insights - [O que é IGO na prática](/insights/o-que-e-igo-na-pratica): IGO in practice. - [Diferença entre SEO e GEO](/insights/diferenca-entre-seo-e-geo): SEO vs GEO. - [Como auditar modelos de linguagem](/insights/como-auditar-modelos-de-linguagem): Auditing LLMs. - [Risco reputacional em LLMs](/insights/risco-reputacional-em-llms): Reputational risk in LLMs. - [O que é Answer Engine Optimization](/insights/o-que-e-answer-engine-optimization): AEO explained. ## Proprietary KAPIs - ICE (Índice de Eficiência Cognitiva / Cognitive Efficiency Index) — Measures cognitive efficiency of LLM responses within a strategic domain - GAP (Precisão de Alinhamento de Observabilidade / Observability Alignment Precision) — Measures alignment between intended and actual AI positioning across models - CPI (Índice de Previsibilidade Cognitiva / Cognitive Predictability Index) — Measures predictability and consistency of responses across multiple LLMs - Estabilidade Cognitiva (Cognitive Stability) — Measures semantic and factual coherence over time and contexts ## Scientific Foundation - SSRN Paper (Abstract ID 6295818) - Patent INPI (BR 10 2026 001032-4) - Validated with 4 institutions, 1,920+ audited interactions ## Creator José Enrique Vásquez Valenzuela — Wikidata: Q138853795 ## Company Teia Studio — Wikidata: Q138853725 — https://www.teiaestudio.com ## Links - Platform: https://teiageoigo.com - Wikidata: https://www.wikidata.org/wiki/Q138853832 - SSRN: https://papers.ssrn.com/sol3/papers.cfm?abstract_id=6295818